TAT, AirAsia launch marketing campaign to spur journey to Thailand

The Tourism Authority of Thailand (TAT) and Thai AirAsia have initiated a brand new marketing campaign, Menu of New Experiences… Unforgettable Secondary Cities, that seeks to attract travellers deeper into the nation by way of the lure of experiences and delicacies.

Working from January 23 to March 31, 2023, the marketing campaign will highlight secondary vacationer cities, notably people who the airline serves – Chiang Rai, Nan, Phitsanulok, Nakhon Si Thammarat, Trang, Ranong, Chumphon, Narathiwat, Udon Thani, Ubon Ratchathani, Roi Et, Nakhon Panom, Sakon Nakhon, Buriram and Loei.

The marketing campaign is anticipated to stimulate tourism and disperse income to secondary cities.

Santisuk Klongchaiya, CEO of AirAsia Thailand, stated the airline gives essentially the most expansive home community within the nation, together with direct flights to secondary cities.

After visiting secondary cities, travellers can proceed onwards to surrounding provinces for an much more numerous expertise. Enticing mixtures embrace Nakhon Panom-Sakon Nakhon and Chumphon-Ranong, the place travellers can arrive in a single and depart from the opposite. Day excursions may very well be had in Chiang Rai-Phayao, Udon Thani-Bueng Kan, Roi Et-Yasothon and Trang-Phatthalung.

“We would like everybody to have new experiences in secondary cities, which will not be as well-known however are positively distinctive and price discovering. Every is ready to welcome guests in search of a distinct journey, added Santisuk.