Anti-Mascara Is The New TikTok Make-up Development Taking Over The Magnificence World

We are able to all agree that TikTok is the birthplace of among the finest (in addition to the weirdest) magnificence developments. This week, “anti-mascara” is sweeping our For You pages with greater than three million viewers on the hashtag and counting. 

When you may assume that the brand new development includes ditching your mascara altogether, anti-mascara is definitely all about embracing it, simply not in the best way you may count on. In truth, the important thing to the look is utilizing mascara to create a press release make-up look and also you may end up sporting extra of the stuff than ever earlier than, and never simply in your eyelashes.

Allow us to clarify. Historically, mascara is utilized to the eyelashes so as to add quantity, size and definition. That is just about the place the story begins and ends. Anti-mascara is pushing the boundaries of mascara, making use of it to the eyelids, temples and cheeks to create painterly patterns and distinctive textures that is ready to elevate an on a regular basis make-up to one thing fairly spectacular. 

Simply try creator Divina Muse‘s anti-mascara compilation of all the varied methods she wears the development. Her first look is a graphic winged liner look that she creates by dotting the top of the mascara wand onto lids for a dappled impact. Subsequent, she creates two extra eye seems together with petal shapes, swirls and flicked strains. 

We additionally love TikToker Serena Lakkiss‘s interpretation of anti-mascara, the place she merely rolls the wand flat throughout her complete eyelid, all the best way as much as her eyebrow, for a dramatic various to eyeshadow. 

The development has even obtained the eye of magnificence mogul Huda Kattan, who gave it a go herself.  “The trick right here is you wish to discover a good mascara wand,” she says earlier than eradicating the surplus from her mascara and making use of to her eyelid crease. “I am actually simply going to stamp, simply enjoying, no particular order. I truly like this!”

She completed by making use of an electrical blue mascara excessive, saying, “I really like! Beautiful!” of the ultimate look. We won’t assist however agree.

31 best mascaras that will give you full, fluffed-up lashes, as recommended by GLAMOUR editors

By Elle Turner and Denise Primbet