Saffola Presents India’s First-Ever Soya Bhurji Cook dinner-Off Judged by Superstar Chef Kunal Kapur Together with Rannvijay Singha

New Delhi [India], January 12 (ANI/NewsVoir): Marico Restricted, one in every of India’s main FMCG corporations at present unveiled the all-new Saffola Soya Bhurji in a singular, never-seen-before Snack It Up Cook dinner-off occasion – A dwell competitors between 10 of the most well-liked bhurji cooks from throughout the nation who fought it out for the title of the final word snacking champion! Kicking off this occasion on the next observe, Superstar Chef and model ambassador, Chef Kunal Kapur together with main actor and TV character, Rannvijay Singha launched the highly-anticipated product as a wholesome but tasty snacking answer thereby unveiling the key to #NoMoreChotiBhookh throughout all age teams! This primary-ever cook-off by Saffola Soya brought about a viral stir amongst each, locals and nationwide customers. Shifting past the easy-to-make and engaging snacking choices, 2022 noticed a cult following in direction of guilt-free, wholesome but tasty snacking habits. Whereas we crave the magic of delicious meals flavors that hold us drooling for extra, many people typically really feel an absence of all-day snacking choices to beat these starvation pangs particularly as we enter the New Yr. Right here to tickle your taste-buds and supply a superior wholesome but tasty snacking answer, Marico Restricted has launched the all-new Saffola Soya Bhurji.

The newly launched product enriched with 2X protein, has the goodness of soya and actual greens hanging the perfect steadiness between style and well being. It may be consumed as a standalone snack or curated into lip-smacking dishes like Soya Bhurji Roll, Chaat, Frankie, Toasts and extra, for wholesome breakfasts or guilt-free midnight munching! The Saffola Soya Bhurji ‘Snack It Up’ Cook dinner-off challenged a few of our favorite bhurji cooks from throughout the nation to curate lip-smacking dishes in simply quarter-hour at Taj Palace. The occasion efficiently concluded with the announcement of the winner and an unique Soya Bhurji Cook E-book by Chef Kunal Kapur together with many different social media creators that have been current on the occasion. Chef Noor Ahmed and Chef Premji have been introduced as winners of the final word cook-off problem.

Talking concerning the occasion, Superstar Chef and Model Ambassador, Chef Kunal Kapur mentioned, “I am thrilled to be part of this distinctive occasion with Saffola that has launched Soya Bhurji, a recreation changer within the Indian wholesome snacking market. Bhurji has all the time been a private favourite and could be integrated in nearly any recipe making it extra flavourful and delicious. It was certainly an honour to have judged this cook-off and I supply my heartiest congratulations to all of the taking part cooks.” “Indian customers at present are taking a look at handy, ready-to-eat wholesome but tasty snacking options. The Snack It Up Cook dinner-off and the newly unveiled Saffola Soya Bhurji Cookbook with unique recipes was nice instance to showcase the style and flexibility of the brand new product that’s all set to satiate our starvation pangs retaining us fuller for longer thereby making certain #NoMoreChotiBhookh!”

Saffola Soya Bhurji has been launched within the multipurpose Magic Masala taste that packs 12.6 gm protein per serving – giving 2X protein as in comparison with some other common packaged snacks, making it a power-packed snack for any event. It’s out there in 35 gm pouch priced at Rs. 15 launched in Delhi, Mumbai and West Bengal throughout normal commerce. It is usually out there throughout fashionable commerce and main e-commerce platforms. Marico is one in every of India’s main client merchandise corporations, within the world magnificence and wellness house. Throughout 2019-20, Marico recorded a turnover of about INR 73.1 billion (USD 1.03 billion) by means of its merchandise bought in India and chosen markets in Asia and Africa.

Marico touches the lives of 1 out of each 3 Indians, by means of its portfolio of manufacturers reminiscent of Parachute, Saffola, Saffola FITTIFY Gourmand, Coco Soul, Parachute Advansed, Hair & Care, Nihar Naturals, Livon, Set Moist, Set Moist Studio X, Veggie Clear, Kaya Youth, Journey Defend, Home Defend, Mediker, Revive and Beardo. The worldwide client merchandise portfolio contributes to about 23 per cent of the Group’s income, with manufacturers like Parachute, Saffola, Parachute Advansed, MedikerSafeLife, Simply For Child, HairCode, Fiancee, Caivil, Hercules, Black Stylish, Code 10, Ingwe, X-Males, Sedure, Thuan Phat and Isoplus. This story has been supplied by NewsVoir. ANI won’t be accountable in any manner for the content material of this text. (ANI/NewsVoir)

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