2.0 & Companions creates thriller buying service at Naples Airport

2.0 & Companions has created a Strategic Thriller Procuring service at Naples Airport to make sure shopper satisfaction is maximised, taking the in-airport journey to the ‘subsequent stage’ with a ‘totally tailor-made, holistic and seamless expertise’.

Underneath the partnership, the airport will deploy the two.0 & Companions Strategic Thriller Procuring in-store and on-site evaluation service which is designed the meet the wants of consumers within the journey retail market.

The two.0 & Companions  group will perform common evaluations to assist the hub tailor its service to particular calls for of its demographic of travellers and consumers.

2.0 & Companions Head of Strategic Thriller Procuring Italy, Erika Giannini mentioned: “Analysis from ACI has proven that a rise of 1% in shopper satisfaction results in a 1.5% enhance in non-aeronautical income, so it has by no means been extra necessary to make sure that you’re getting all the things precisely proper.

“Our Strategic Thriller Procuring Service ensures that from the second travellers arrive within the airport, they’re receiving an expertise which is tailor-made, not simply to the travelling shopper, however to your particular travelling consumers.

“We’re delighted to be working with Naples Airport and I’m wanting ahead to the excellence we may also help to ship there.”

The two.0 & Companions group chooses analysts to mirror the particular passenger combine who ‘stroll within the sneakers’ of the airport’s consumers, to ship actionable and in-depth insights for retailers and landlords.

The ultimate studies, masking cultural necessities of high-spending demographics, dwell time and pinpoint areas for enchancment, are delivered via a bespoke portal. This provides customers full entry to all of the suggestions, with in-depth explanations and unbiased suggestions to assist straight drive efficiency.