Dr. Martens and Slam Jam’s First Collaboration Reworks 1461 Shoe Model – WWD

For his or her first collaboration, Dr. Martens and cult streetwear retailer Slam Jam explored the intersection between purposeful workwear and its adoption by digital music subcultures.

The 2 events teamed as much as rework the British shoemaker’s 1461 leather-based model with influences from development employees’ uniforms, corresponding to customized molded vamps and sidewalls nodding to protecting footwear in addition to reflective detailing winking to high-vis jackets. Sidewall eyelets, screw-off aglets, a black-on-black heel loop and Dr. Martens’ trademark yellow stitching full the model, which can also be embossed with Slam Jam’s (Un)company Uniforms branding.

Launched in 2020, (Un)company Uniforms is Slam Jam’s non-public label venture, which is centered on the idea of uniforms as a way to point out one belongs to a exact cultural motion. Showing on the 1461 shoe tongue and packaging, the model’s brand is an upside-down capital “A” inscribed in a dashed circle.

Priced at 199 euros, the Dr. Martens x Slam Jam model drops Thursday on each events’ e-commerce in addition to Slam Jam’s bodily shops.

Began from a storage in Ferrara, Italy, in 1989, Slam Jam was on the scene earlier than streetwear turned mainstream. Thought-about one of many gurus of streetwear, its founder Luca Benini performed a pivotal function within the trade by establishing the primary Italian firm to distribute cool American streetwear manufacturers within the nation, having catapulted the likes of Stussy and Alpha Industries to Italian and European fame, and total setting a way of all-are-welcome model by mixing music, artwork and clubbing.

Slam Jam joins a rooster of designers and artists Dr. Martens has conscripted to reinterpret the footwear first made within the Nineteen Sixties for postal employees and law enforcement officials. Collaborations lately have included A-Chilly-Wall, Yohji Yamamoto, Raf Simons, Supreme, Undercover and Marc Jacobs. As reported, final week the primary installment of the Dr. Martens x Rick Owens collaboration additionally dropped.