Jimmy Brings Launches New Headless Storefront on BigCommerce to Ship Uniform Procuring Experiences

AUSTIN, Texas–(BUSINESS WIRE)–BigCommerce (Nasdaq: BIGC), a number one Open SaaS ecommerce platform for fast-growing and established B2C and B2B manufacturers, as we speak introduced Jimmy Brings, one among Australia’s largest categorical alcohol supply providers, has launched a progressive net app (PWA) storefront constructed on BigCommerce’s headless structure. Jimmy Brings can also be one of many first ecommerce platforms hosted domestically by BigCommerce within the area, minimising the potential for disruptions to happen.

“Delivering buyer satisfaction is paramount to the Jimmy Brings model,” mentioned Elliot Krass, head of product at Jimmy Brings. “Our enterprise is hyper-localized, with a fancy operational mannequin which operates at pace. We’d like certainty that when anybody visits our web site or app, they’ll onboard and buy with the least friction. In any other case, the Jimmy Brings expertise is diluted.”

Constructing a PWA with BigCommerce’s highly-extensible Open SaaS and fashionable headless platform mixed with Elite Accomplice Deity’s Commerce Composer, Jimmy Brings was capable of reap the benefits of enterprise-class integrations, versatile APIs and webhooks to launch a extremely participating PWA storefront. Pivoting into PWA has offered a extra cohesive resolution by bringing the app and net into one and is definitely maintainable and versatile sufficient to tolerate any regulatory obligations, have much less points with compatibility whereas evolving alongside buyer expectations with out compromising their purchasing expertise.

“Jimmy Brings’ new platform provides them full management of their total ecommerce journey and the flexibleness to combine new applied sciences and hold knowledge orchestration on the following stage retaining them revolutionary and accelerating progress,” mentioned Jamie Maria Schoiuren, founder and chief business officer at Deity. “Jimmy Brings is an impressive instance of what the way forward for net expertise will appear to be–a hyper versatile platform stuffed with enterprise energy with a consumer expertise with out limitations.”

The problem was to orchestrate totally different parts to constantly enhance the capabilities of the platform with little to no friction between every stage of the client journey.

“Our technical infrastructure had developed organically over time because the enterprise grew from modest beginnings,” continued Krass. “The cellular apps and web site had been technically fragmented, and our commerce platform total was not constructed for efficiency and reliability at scale. It was additionally bodily hosted which meant we had been actually ordering servers yearly earlier than Christmas. We knew we needed to give attention to the place we wished to be, not simply patching the holes, so we may ship on buyer expectations at scale. We believed the mix of BigCommerce and Deity was the answer to assist us get there.”

Jimmy Brings additionally built-in Algolia to supercharge product rendering, strengthen localisation for higher serviceability, guarantee inventory depend accuracy and improve search and discovery parts. Moreover, Talon.one was built-in because the promotion engine to ingest knowledge and supply loyalty and referral capabilities for patrons. Different accomplice options of the platform’s tech stack embrace Gladly for radical customer support, Moengage for buyer engagement and insights and Customology for buyer lifecycle administration.

“Adopting a PWA method is a stellar reflection of Jimmy Brings staying a step forward of buyer wants and expectations. BigCommerce’s headless resolution and the mix of the immersive expertise supplied by native apps coupled with the attain of, and ease of, entry to the web that PWA supplies has immensely modified the experiences Jimmy Brings delivers to clients as we speak,” mentioned Shannon Ingrey, vice chairman and basic supervisor of BigCommerce in APAC. “We stay up for additional evolving Jimmy Brings and retaining them in a aggressive state.”

Jimmy Brings joins a rising record of meals and beverage retailers utilizing BigCommerce together with Santa Monica Seafood, King Arthur Baking Company, Marquis Wine Cellars, Shopwine Direct, and Con’ Olio Oils & Vinegars.

To study extra about BigCommerce’s ecommerce options for meals and beverage, click here. To study extra about BigCommerce’s headless options, click here.

About BigCommerce

BigCommerce (Nasdaq: BIGC) is a number one open software-as-a-service (SaaS) ecommerce platform that empowers retailers of all sizes to construct, innovate and develop their companies on-line. BigCommerce supplies retailers subtle enterprise-grade performance, customization and efficiency with simplicity and ease-of-use. Tens of hundreds of B2C and B2B corporations throughout 150 international locations and quite a few industries use BigCommerce to create lovely, participating on-line shops, together with Ben & Jerry’s, Molton Brown, S.C. Johnson, Skullcandy, Solo Range and Vodafone. Headquartered in Austin, BigCommerce has places of work in London, Kyiv, San Francisco and Sydney. For extra info, please go to www.bigcommerce.com or observe us on Twitter, LinkedIn, Instagram and Facebook.

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