Popular Chinese ‘face painter’ brings her edgy touch to Chanel Beauty’s new global makeup project

Hotly in demand in China, Li regularly partners with Chinese design stars such as Dingyun Zhang (for Zhang’s Moncler Genuis show), Susan Fang and Windowsen’s Sensen Lii. On her work for these designers, she told Vogue in a recent interview: “I like to imagine a lot. I see it as a brain exercise.”

The Chinese national made the switch from journalism to makeup in 2015 – she studied makeup in Beijing and Paris. Her love of cosplay, sci-fi movies and historical body art has since become her signature. Li is known to mix her beauty kit with art supplies to achieve her iconic “out of this world” effect.