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K4 International’s Joseph Ashford Brings Massive Time Leisure to Bournemouth


By John Jannarone

British entrepreneur Joseph Ashford’s profession has propelled him throughout industries in nations around the globe. Now, he’s targeted on giving again to his seaside hometown of Bournemouth on the English Channel – with a punch.

Mr. Ashford, who’s Founding father of K4 Global and its TK4 occasions enterprise, spearheaded Bournemouth’s biggest-ever boxing occasion in late July. Because of his efforts together with promoter Boxxer, Comcast Corp.’s Sky Sports activities hosted and televised the “Battle on the Seaside” between Chris Billam-Smith and Isaac Chamberlain in a in European and Commonwealth Cruiserweight title bout. Mr. Billam-Smith prevailed after a unanimous vote following 12 brutal rounds.

“It was an absolute battle of a struggle,” Mr. Ashford advised Exec Edge in a latest interview. “One had some hand injury and the opposite broke a watch socket.” (Sky Sports activities hosted the occasion but it surely was additionally accessible worldwide, together with on Fite.television which hosts excessive profile pay-per-view occasions within the U.S. together with “Iron” Mike Tyson, typically in contrast with Evander Holyfield as top-of-the-line heavyweight boxers of the Nineteen Eighties).

“Boxing is huge in London and up north and it’s been held in the identical spots for years so it was tough to get them to return to Bournemouth,” he mentioned. “It’s one among my proudest achievements.”

The “Battle on the Seaside” introduced Mr. Ashford loads of consideration. “Every kind of influential folks have been calling me on my cellular to go with me on the occasion,” he mentioned.

Mr. Ashford, whose profession started in development, noticed a possibility in undervalued actual property and prospered as a dealmaker. “I started shopping for parcels of land with out constructing permits,” he mentioned. “I obtained the permits and was capable of start constructing.”

Mr. Ashford is much from completed with bringing the motion to Bournemouth, positioned on the sting of Dorset county in southern England. Subsequent up is Tyson Fury, two-time. world heavyweight champion, who has held the WBC title since 2020. Mr. Fury, like Mr. Tyson, attracts an infinite worldwide viewers of boxing followers.

There’s extra: Mr. Ashford has booked rapper The Game for December, when the Timbaland-era celebrity will carry out on Dorset’s shores. The Recreation, born in Compton, California, is thought for restoring West Coast taste to the American rap scene within the mid 2000s. His brother, rapper Big Fase 100, was a Bloods chief in Compton and The Recreation has spoken of a tough upbringing in a poor neighborhood.

Mr. Ashford, himself, spoke of difficult instances as a baby. “I had a troublesome upbringing with a lot of demise within the household,” he mentioned. “I battled hunger as a baby and left college at an early age.”

“You’ll be able to’t repair or right anybody’s lives,” he mentioned. “However it’s a satisfying feeling when you’ll be able to put a smile on hundreds of peoples’ faces.”

Mr. Ashford is married with three kids who reside in Bournemouth. “She’s a fully unimaginable lady,” he mentioned of his spouse.

Mr. Ashford’s portfolio spans media, actual property, basic automobiles, gyms, and extra. “I’m an entrepreneur to the core,” he mentioned. K4 International is self-funded and doesn’t take exterior traders.

He continues to pursue alternatives in actual property – his mainstay. However he additionally sees alternative in cryptocurrency. “Blockchain is so ahead pondering that it must be the burden of the world,” he mentioned.  “Bitcoin is so huge and properly established I can’t think about it going away.”

He acknowledged the rising function of retail traders in public markets as a severe power. “Actions shall be pushed from boards and talks,” he mentioned. “I feel Covid modified the market itself.”

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