Introducing The Fortunately Eva After Assortment’s ‘NYC Avenue Model’ Collection

The time has come to introduce The Happily Eva After Collection‘s swan tune! The final sequence earlier than we pause the gathering indefinitely. For this Fall drop, there was just one level of inspiration I even thought of…the city that raised me, with the most effective power on the earth: New York Metropolis! Fall is the most effective time of yr in NYC, and it’s when the streets develop into alive with the best style eye sweet on the planet. Is there something higher than NYC Avenue Model?

New Yorkers are recognized for being forward of the curve in terms of model, and for making nice model look elegant and easy. I like how as a New Yorker you might be pressured to actually embody your outfit: gown in it, after all, but in addition take it alongside as you commute, work, dine, after which finally make your method dwelling. One outfit needs to be so many issues in a day. Due to this, New Yorkers are the Queens and Kings of versatility! I knew once I was designing my NYC Avenue Model drop for Fall, that I needed this versatility to be paramount with each bit. The sequence needed to really feel just like the ultra-cool vibe that’s NYC within the fall, but it surely additionally needed to function the way in which New Yorkers function. I needed the items to be completely layered all collectively, or worn individually. Most of all, it was necessary that they might be dressed up or down, and that every one felt prefer it might be a part of your wardrobe ceaselessly. I’m SO very happy with how this sequence turned out, and as we speak I needed to share a number of particulars! Beneath are the names of every piece, and some phrases about them. I additionally included some behind-the-scenes pictures from the shoot.

One of many issues that was so enjoyable about this ultimate HEA Assortment shoot was collaborating with individuals who have develop into like household and are every so implausible at what they do. Julia Dags, who has shot each HEA Assortment Lookbook appears to reinvent herself with every hurdle I throw her method. She takes my inspiration pictures and folders and so fantastically executes a brand new “vibe” every time we do that. I’m endlessly impressed. I additionally started working with my expensive pal Alex Thompson on this shoot! She got here on to assist me model and artwork direct the Lookbook, and it has been SUCH enjoyable to work collectively on this method. I’ve been making an attempt to scheme up different methods we are able to hold working collectively ever since! When you don’t know Alex, ensure that to look her up. She is tremendous cool and inventive, and every thing she has a hand in is simply implausible. Check out her Instagram, too!

And, after all, the fantastic Brianna– who’s the fearless coronary heart of Group HEA, and retains all of it on observe and operating easily. She jogs my memory that there’s all the time an answer to be discovered and a silver lining! Though this assortment is the tip of one thing, it felt implausible to be creating with a really constructive and uplifting group of girls. There was a lot love poured into this assortment, and I hope you guys all really feel that and luxuriate in it!

A full Lookbook and weblog submit will likely be coming subsequent week with ALL the small print, together with a line sheet with sizing and pricing, so keep tuned! The Fortunately Eva After Assortment’s ‘NYC Avenue Model’ sequence will drop on September twentieth, at 12 pm EST. Make sure you’re signed up for our HEA Insiders newsletter to be the primary to entry the Lookbook the evening earlier than everybody else sees it!

The Stanton Sweater

An outsized and comfy, 100% cotton sweater with actually particular design particulars!

The Chelsea Jacket

A traditional, tailor-made bouclé jacket that goes with every thing and pulls any outfit collectively.

The Bowery Bag

A contemporary and stylish vegan leather-based bag, that converts from a clutch to a shoulder bag, to a crossbody.

The SoHo Sun shades

Our favourite HEA Sun shades we’ve ever performed. They give the impression of being unbelievable on everybody!

The NYC Candle

A non-toxic, vegan, and phthalate-free candle constructed from important oils and soy wax. A chic and alluring scent that completely encapsulates Fall in NYC.

The Rivington Necklace

My reply to the limitless DM’s in regards to the heirloom rope chain I put on each day…

The Hester Medallion

An extremely cool and hanging medallion with wealthy symbolism.

The Hudson Pendant

A candy and traditional pendant to layer with the Hester, or put on individually.

Images by Julia Dags | Copyright © 2022 Fortunately Eva After, Inc. All Rights Reserved.