MAS-founded non-profit Elevandi palms Bud PR duties for fintech competition

Elevandi, a non-profit organisation created by the Financial Authority of Singapore, has appointed Bud to construct its model presence within the area. The annual retainer will cowl strategic counsel, media relations, thought management and media occasion planning.

On the similar time, the organisation will work with the company for PR for Singapore FinTech Competition, which can deal with constructing resilient enterprise fashions amid volatility and alter. The appointments comply with a pitch. The competition will deal with discussing methods to construct a resilient enterprise mannequin in in the present day’s difficult market setting. Bud will handle the SFF press workplace, occasions assist, media engagement and strategic counsel. MARKETING-INTERACTIVE understands that the company was appointed as a result of it specialises in challenger expertise manufacturers, setting it aside towards different companies.

MAS arrange Elevandi to foster an open dialogue between the private and non-private sectors to advance fintech within the digital financial system. Its govt director Pat Patel mentioned this is a vital yr for Elevandi since it’s the first in-person Singapore FinTech Competition since 2019. 

“We’re excited to have the most important international fintech neighborhood collectively once more for a protracted overdue reunion. We look ahead to collaborating with our PR and communication companion, Bud, to assist us foster optimistic transformation all through the business and to assist firms amplify their product bulletins to a worldwide viewers,” Patel mentioned.

In the meantime, Bud founder and CEO, Oliver Budgen, mentioned the Singapore FinTech Competition is in a league of its personal in the case of bringing collectively the transformative and disruptive applied sciences that form the fintech panorama of tomorrow. “Because the competition returns this yr, we’re extraordinarily privileged to work with Elevandi to have fun the perfect of fintech innovation, while additionally cementing Singapore’s standing as a worldwide hub for fintech. We additionally sit up for serving to Elevandi to develop its footprint in Asia, by way of opening up significant dialogues throughout Asia’s fintech communities,” he added.

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