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WILLIAMS-SONOMA, INC. BRANDS LAUNCH HALLOWEEN ASSORTMENTS EARLY TO ACCOMMODATE STRONG CUSTOMER DEMAND FOR SEASONAL PRODUCTS


SAN FRANCISCO–(BUSINESS WIRE)–Williams-Sonoma, Inc. (NYSE: WSM), the world’s largest digital-first, design-led and sustainable house retailer, introduced at the moment the official launch of Halloween season throughout the corporate’s whole portfolio of manufacturers. Williams Sonoma, West Elm, Pottery Barn, Pottery Barn Children and Mark & Graham have all moved up the launch of festive tabletop, glassware, barware, entertaining, décor and costume collections to accommodate the early enhance in demand for seasonal gadgets as prospects present curiosity in beginning the celebration of Halloween sooner than ever earlier than.

“Our in-house design groups – throughout all manufacturers – have created a Halloween assortment that gives our prospects unmatched high quality and imaginative particulars that make you need to have a good time on the first sight of fall,” mentioned Williams-Sonoma, Inc. President and CEO, Laura Alber. “Our prospects know they’ll come to us for all the things they should create magical recollections this Halloween season, whether or not they’re celebrating at house by cooking, baking, adorning, internet hosting a celebration or dressing up in costumes as a household.”

Prospects purchasing and looking the Williams Sonoma web site and retail shops, will discover the model’s largest Halloween assortment to this point. To assist prospects have a good time in type, Williams Sonoma expanded the model’s hottest Halloween collections by providing 25% extra product than earlier years. New additions to the model’s well-liked collaboration with PEANUTS™ function Snoopy, Woodstock and Charlie Brown on gadgets starting from food and tabletop items to baking tools and glassware. Collectors of William Sonoma’s in-house designed seasonal tabletop collections, will discover new gadgets for festive celebrations that completely complement new Halloween-inspired cocktail mixes, perishable meals gadgets and confections. Along with new line extensions of well-liked collections, the Williams Sonoma model additionally has thrilling new Halloween product collaborations with Flour Shop, Butter Love & Hard Work, Pottery Barn Kids, Georgetown Cupcakes, Dash and extra. The total Williams Sonoma Halloween assortment of tabletop, meals, baking and instruments, and décor will be discovered each in shops and on-line at Williams-Sonoma.com/Halloween.

International design firm, West Elm, has additionally launched an expanded Halloween assortment with much more design innovation to assist prospects have a good time the season in type. From slithering Metal Snake covered wine glasses to Terracotta Skull Candle Holders, the West Elm Halloween assortment has all the things prospects might want to curate a house that screams spooky-chic. Festive Halloween dinnerware and Trick-or-Treat Pillow Sets add a candy edge to the gathering. Prospects are invited to buy the complete assortment at westelm.com and might be a part of the dialog on social with @westelm.

Pottery Barn has expanded their Halloween assortment with all the things wanted to get into the vacation spirit, from enchanted lanterns and outside lit décor, to skeleton drinkware and bar instruments. For purchasers searching for a festive tabletop, Pottery Barn launched spirited dinnerware that includes pleasant ghosts and fairly pumpkins for the last word Halloween unfold. There’s additionally a spread of recent playful pillows, from cozy pumpkins in seasonal fall colours, to a ghost and bat formed pillow in delicate sherpa. The model additionally launched additions to the PEANUTS™ assortment with new tabletop and outside décor that brings the beloved comic-strip nostalgia to each house. Prospects can go to Pottery Barn’s Halloween Shop for the complete providing.

Pottery Barn Children launched a Halloween assortment with trend-forward new types and product improvements in costumes, deal with baggage, equipment, bedding, décor, and tabletop provided within the model’s Halloween shop. From household costumes accessible in new child by means of grownup sizes, to festive bedding, Pottery Barn Children is a one-stop-shop for any Halloween celebration. Prospects searching for costumes will discover Pottery Barn Children gives choices starting from kid-favorite characters to spooky classics in a wide range of types. Completed with garment high quality stitching, the costumes function magical particulars that stand out, equivalent to light-up LED capabilities and glow-in-the-dark icons. The model’s in-house design atelier thoughtfully creates each bit with high quality and magnificence in thoughts. To match the costumes, prospects may also add Pottery Barn Children’ coordinating equipment and treat bags that may be personalised in a spread of font and colour choices for a whole look. Pottery Barn Teen designed Halloween Bat string lights so as to add spooky element to any area, and festive themed pajamas to get into the Halloween spirit. Prospects can store the Pottery Barn Children Halloween and Pottery Barn Teen assortment by visiting PotteryBarnKids.com and PBTeen.com, and be a part of the dialog on social media @potterybarnkids and @potterybarnteen.

For extra choices in personalised Halloween celebrations, Mark & Graham is debuting the model’s most in depth Halloween assortment to this point, providing gadgets in key classes which embrace leisure, house décor, video games, equipment, and pet attire. All gadgets will be personalised with festive phrases, monograms, in addition to bat and pumpkin icons. This yr’s Mark & Graham Halloween assortment ranges from a brand new Ghost Cheese Board to a buyer favourite Candy Corn Dog Sweater. Moreover, the model created a curated store that includes inspiring concepts for product personalization with phrases like, “Right here for the Boos,” “Eat, Drink & Be Scary” and “Witch’s Brew” on among the different hottest leisure gadgets for Halloween events. For extra inspiration, prospects can go to: markandgraham.com/Halloween.

ABOUT WILLIAMS-SONOMA, INC.

Williams-Sonoma, Inc. is the world’s largest digital-first, design-led and sustainable house retailer. The corporate’s merchandise, representing distinct merchandise methods — Williams Sonoma, Pottery Barn, Pottery Barn Children, Pottery Barn Teen, West Elm, Williams Sonoma Residence, Rejuvenation, and Mark and Graham — are marketed by means of e-commerce web sites, direct-mail catalogs and retail shops. These manufacturers are additionally a part of The Key Rewards, our loyalty and bank card program that gives members unique advantages throughout the Williams-Sonoma household of manufacturers. We function within the U.S., Puerto Rico, Canada, Australia and the UK, provide worldwide delivery to prospects worldwide, and have unaffiliated franchisees that function shops within the Center East, the Philippines, Mexico, South Korea and India, in addition to e-commerce web sites in sure places. We’re additionally proud to be a frontrunner in our business with our Environmental, Social and Governance (“ESG”) efforts. Our firm is Good By Design — we’ve deeply ingrained sustainability into our enterprise. From our factories to your house, we’re united in a shared function to look after our folks and our planet.

For extra info on our ESG efforts, please go to: https://sustainability.williams-sonomainc.com/

ABOUT PEANUTS

Charles M. Schulz first launched the world to the Peanuts characters in 1950, when the Peanuts sketch debuted in seven newspapers. Since then, Charlie Brown, Snoopy and the remainder of the Peanuts gang have made an indelible mark on well-liked tradition. The brand new collection Snoopy in House launched on AppleTV+ on November 1, 2019. Peanuts animated specials and collection air on main networks and streaming providers, together with ABC, Cartoon Community and Boomerang within the U.S., Household Channel in Canada, and the WildBrain Spark community on YouTube. Followers additionally get pleasure from Peanuts by means of 1000’s of shopper merchandise all over the world, amusement parks sights, cultural occasions, social media, and a every day sketch accessible in all codecs from conventional to digital. In 2018, Peanuts partnered with NASA on a multi-year House Act Settlement designed to encourage a ardour for area exploration and STEM among the many subsequent technology of scholars. The Peanuts characters and associated mental property are 41% owned by WildBrain (TSX: DHX, NASDAQ: DHXM), 39% owned by Sony Music Leisure (Japan) Inc., and 20% owned by household of Charles M. Schulz.

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